e-Commerce Day by Kaufland

08:00

08:00 - 09:00

Exhibitor Area

Welcome Coffee

Site plan

09:00

09:00 - 9:30

German

Kaufland Global Marketplace

Main Stage

Welcome and update on Kaufland Global Marketplace by CEO Dr. Gerald Schönbucher

Site plan

09:30

09:40 - 10:10

German

Center Stage

1.000% increase in sales and 40% increased efficiency within a year - How Zimply Natural was able to scale internationally with the help of Google and PMax

Site plan

10:00

10:20 - 10:50

German

Center Stage

Digital Fairness: What could the upcoming DFA mean for online retailers?

Site plan

10:20 - 10:50

German

AMZELL GmbH

Expo Stage

Amazon Content efficiently improved: 10 quick optimizations for maximum profit

Site plan

10:30

10:50 - 11:20

Exhibitor Area

Coffee Break

Site plan

11:00

11:20 - 11:50

German

Main Stage

Kaufland - the multi channel power brand

Site plan

11:20 - 11:50

German

ECC Köln

Center Stage

Future of Retail: Retail Trends 2025

Site plan

11:20 - 11:50

English

M2E

Expo Stage

E-Commerce Trends and Strategies for 2025

Site plan

12:00

12:00 - 13:00

German

Main Stage

Breaking limits - Keynote by Jonas Deichmann

Site plan

12:00 - 12:30

German

Synesty GmbH

Expo Stage

Making e-commerce systems talk to each other - how do others do it?

Site plan

13:00

13:10 - 14:30

Exhibitor Area

Lunch & Networking

Site plan

14:30

14:30 - 15:00

German

Center Stage

SEO and AI in e-commerce: Optimized product pages through automation

Site plan

15:30

15:50 - 16:20

German

Center Stage

What Comes After Temu & SHEIN? Why We Still Don’t Understand the New Players from China – and What We Must Urgently Learn from Them

Site plan

16:00

16:20 - 16:50

Exhibitor Area

Coffee Break

Site plan

16:20 - 16:50

German

Smarketer GmbH

Expo Stage

Successful marketing with AI tools and Demand Gen in Google Ads

Site plan

16:30

16:50 - 18:00

German

Main Stage

From world champion to entrepreneur: Philipp Lahm shares the keys to motivation, resilience and his strategies for the future

Site plan

16:50 - 17:20

German

Center Stage

Megatrend Glocalization - How to find the perfect manufacturer in Europe

Site plan

17:30

17:30 - 18:00

German

Center Stage

Why Max is more expensive than Michael – and it’s still worth it

Site plan

Lecture Schedule

08:00

Welcome Coffee

09:00

Welcome and update on Kaufland Global Marketplace by CEO Dr. Gerald Schönbucher

09:30

1.000% increase in sales and 40% increased efficiency within a year - How Zimply Natural was able to scale internationally with the help of Google and PMax

10:00

Digital Fairness: What could the upcoming DFA mean for online retailers?

Amazon Content efficiently improved: 10 quick optimizations for maximum profit

10:30

Coffee Break

11:00

Kaufland - the multi channel power brand

Future of Retail: Retail Trends 2025

E-Commerce Trends and Strategies for 2025

12:00

Breaking limits - Keynote by Jonas Deichmann

Making e-commerce systems talk to each other - how do others do it?

13:00

Lunch & Networking

14:30

SEO and AI in e-commerce: Optimized product pages through automation

15:30

What Comes After Temu & SHEIN? Why We Still Don’t Understand the New Players from China – and What We Must Urgently Learn from Them

16:00

Coffee Break

Successful marketing with AI tools and Demand Gen in Google Ads

16:30

From world champion to entrepreneur: Philipp Lahm shares the keys to motivation, resilience and his strategies for the future

Megatrend Glocalization - How to find the perfect manufacturer in Europe

17:30

Why Max is more expensive than Michael – and it’s still worth it

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