e-Commerce Day 2025

Lecture Schedule

08:00

08:00 - 09:00
Exhibitor Area
Exhibitor Area
Exhibitor Area
Exhibitor Area
Exhibitor Area

Welcome Coffee

09:00

09:00 - 9:30
German
Kaufland Global Marketplace
Main Stage
Main Stage
Main Stage
Main Stage
Main Stage

Welcome and update on Kaufland Global Marketplace by CEO Dr. Gerald Schönbucher

09:30

09:40 - 10:10
German
Center Stage
Center Stage
Center Stage
Center Stage
Center Stage

1.000% increase in sales and 40% increased efficiency within a year - How Zimply Natural was able to scale internationally with the help of Google and PMax

10:30

10:50 - 11:20
Exhibitor Area
Exhibitor Area
Exhibitor Area
Exhibitor Area
Exhibitor Area

Coffee Break

11:00

11:20 - 11:50
German
Main Stage
Main Stage
Main Stage
Main Stage
Main Stage

Kaufland - the multi channel power brand

11:20 - 11:50
English
M2E
Expo Stage
Expo Stage
Expo Stage
Expo Stage
Expo Stage

E-Commerce Trends and Strategies for 2025

12:00

12:00 - 13:00
German
Main Stage
Main Stage
Main Stage
Main Stage
Main Stage

Breaking limits - Keynote by Jonas Deichmann

13:00

13:10 - 14:30
Exhibitor Area
Exhibitor Area
Exhibitor Area
Exhibitor Area
Exhibitor Area

Lunch & Networking

15:30

15:50 - 16:20
German
Center Stage
Center Stage
Center Stage
Center Stage
Center Stage

What Comes After Temu & SHEIN? Why We Still Don’t Understand the New Players from China – and What We Must Urgently Learn from Them

16:00

16:20 - 16:50
Exhibitor Area
Exhibitor Area
Exhibitor Area
Exhibitor Area
Exhibitor Area

Coffee Break

16:20 - 16:50
German
Smarketer GmbH
Expo Stage
Expo Stage
Expo Stage
Expo Stage
Expo Stage

Successful marketing with AI tools and Demand Gen in Google Ads

16:30

16:50 - 17:20
German
Center Stage
Center Stage
Center Stage
Center Stage
Center Stage

Megatrend Glocalization - How to find the perfect manufacturer in Europe

16:50 - 18:00
German
Main Stage
Main Stage
Main Stage
Main Stage
Main Stage

From world champion to entrepreneur: Philipp Lahm shares the keys to motivation, resilience and his strategies for the future

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